We all know crowdfunding is a powerful tool for harnessing your audience and raising the funds needed to make your film... but how do you find and engage that crowd? Seed&Spark's Head of Education and Outreach Julie Keck will talk about authentic audience building, using social media to engage and activate your crowd, and effective communication techniques to use before, during and after a crowdfunding campaign in order to sustain long-term relationships with your awesome audience. Bonus: Learn how to use social media without annoying the heck out of everyone.
Julie Keck is a Chicago-based filmmaker who currently services as the Head of Education and Outreach at Seed&Spark. She joined the team with 2 features, 20+ original series, and a handful of shorts under her belt, as well as $300k in crowdfunding experience. She’s spoken about social media for creatives, sustainable filmmaking, and audience engagement at SXSW, the University of Notre Dame, the Chicago International Film Festival, and more. Julie is co-author of Social Media Charm School, a social media guide for filmmakers, available for free on Seed&Spark. Play with her on Twitter: @KingIsAFink
The Oxford Film Festival celebrates the art of independent cinema. Through year round programming, the festival works to encourage filmmaking in Oxford and North Mississippi while growing understanding of cinema through screenings, workshops and educational programs, culminating in the annual five day festival.